Marketing

logo/wordmark, event collateral, materials for review/approval, photography requests, social media, email marketing, assistance with developing marketing plans and strategies, writing and editing for different media platforms, developing paid advertising campaigns, digital marketing, creating web strategies and designs, photography, video marketing and graphic design

Services (2)

Integrated Marketing Request

Each year, the University Marketing team works with offices and departments throughout the campus to help them achieve their enrollment, retention and student-satisfaction objectives. By taking an integrated marketing approach to advertising and promotional strategies, the UM team can help campus colleagues develop a consistent, multi-dimensional brand experience for their target audiences.

Marketing Assistance Request

The University Marketing team handles a number of standard requests that range from providing College of Charleston logos with unit identifiers to creating event collateral (banners, tablecloths, posters, etc) to photographing events, specific individuals and groups. In the case of photography, our resources are limited. Of necessity, University Marketing prioritizes photography requests that support student recruitment and retention; all others are considered on a resource-availability basis.